What Are the Benefits of Magento PWA Studio?

Magento is one of the most widely used e-commerce platforms in the world. They believe in ensuring their customers are always ahead of the curve, and they do this with Magento PWA Studio.

But what is PWA or progressive web application?

Progressive web application is a technology that allows e-commerce website owners to make their site as seamless as an app when accessed from a mobile device. Few if any customers would notice the difference.

With PWA, an e-commerce site

  • Is responsive and fits in any screen size
  • Is adaptable enough to be added from the customers’ website browser to their mobile home screen
  • Is linkable via a URL and can be shared on social media
  • Maximizes the space on a mobile device so that customers enjoy an immersive shopping experience
  • Instantly loads for a smooth shopping experience

More than a few e-commerce businesses are adopting PWA for the many advantages it offers

  • Enables your e-commerce website to work offline like a mobile app and lets your customers browse through your products
  • Customers do not need to download any app or extension from the app store. They just add the app from the browser to the home screen of their mobile device
  • Easy to maintain as your developers do not have to submit the PWA to a Play store app store for approval
  • Cost-effective to build compared to a native mobile app, and there is no requirement for different versions like iOS & Android

If you are using Magento version 2.3 or newer, your e-commerce business can easily adopt PWA through Magento PWA Studio.

With Magento PWA Studio, you get to

  • Deploy a home screen button
  • Offer your customers push notifications
  • Provide your customers with faster page load time
  • Access SEO features
  • Integrate with third-party apps like CRM, ERP, PIM, PoS, etc

Is your e-commerce company looking for a technology partner to help you adopt PWA? Wondering if Magento PWA is the right option for your e-commerce business? Reach out to Navabrind IT Solutions.

With over a decade of expertise in B2B and B2C e-commerce solutions, we help small and medium e-commerce businesses deploy end-to-end solutions, from Magento, Akeneo PIM, Odoo ERP, and integrate them with your DAM and MDM solution. We have also helped our clients in the US, Europe, and India with mobile apps, cloud solutions, complex customizations, and have software developers you can hire.

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