Is 2022 Going to Be the Year to Adopt a PIM System?

  • September 21, 2022
  • Posted by: Tony
  • Categories: Akeneo PIM Page, Blog, PIMCore Services
No Comments

According to Statista, a global business data platform, retail e-commerce sales worldwide are slated to hit 5.5 billion USD in 2022. The growth rate of retail e-commerce has hastened since the pandemic and will continue to accelerate in the foreseeable future. This is absolutely good news for businesses in the e-commerce industry. And if you were hesitant about whether your investment in technology is a step in the right direction, don’t.

In the last couple of years, most retailers have put in place robust front-end and back-end e-commerce systems but continue to use excel to manage their product information. Product managers, marketers, and sales spend valuable time wrestling with content updation in siloed systems, debating data accuracy, and wondering if the data on the various sales channels is accurate. If this is the situation in your organization, you need to address it now. Adopt a product information management software or PIM.

What is the information that you can store in a PIM?

  • Basic Product Data: MPN, GTIN, model name, and product images.
  • Marketing Messaging: Short marketing description, marketing texts, and warranty notes.
  • Rich content: Reasons-to-buy, bullet points, product story, videos, PDFs, user guides, and manuals.
  • Product specifications: Age group, materials, hazardous material warnings, product dimensions, package dimensions, product weight, package weight, and product color.

Advantages of a PIM

  • A PIM such as Pimcore allows relevant teams, such as product managers, marketers, and sales collaborate in information creation and access a single source of truth.
  • With increasingly accurate information generated, the product information displayed on sales channels from a PIM is high quality.
  • With no repetition and reworks in content, your organization optimizes labor costs.
  • Integration with your front-end e-commerce solution and back-end ERP enables your organization to sell more and ensure accurate inventory.
  • With increasing automation, your organization relies less on manpower and allows technology to work longer and harder for return on investment.

Still, wondering if your B2B or B2C e-commerce organization needs product information management software?

If you want to be sure that you are making the right investment in a PIM, reach out to Navabrind IT Solutions.
We will help you identify the best PIM software for your needs. We have deployed and integrated PIM software for several retail and manufacturing customers.

With over a decade of expertise in e-commerce solutions, we also help small and medium e-commerce businesses deploy Magento, Odoo ERP and integrate them with your Pimcore solution. We have also helped B2B and B2C clients in the US, Europe, and India with mobile apps, cloud solutions, complex customizations, and have software developers you can hire.

written by

Tony

Related Articles

  • Chart showing hidden financial leaks in rural hospitals caused by manual processes and disconnected software systems, including billing errors, software costs, supply spoilage, and staff scheduling inefficiencies.
    Post
    Why US Rural Hospitals Are Turning to Odoo to Survive on Thin Margins in 2026
    Why US Rural Hospitals Are Turning to Odoo to Survive on Thin Margins in 2026 May 27, 2026 Posted by: Venkat Raman Radhakrishnan Categories: Blog, Healthcare ERP, Odoo ERP No Comments Rural hospitals in 2026 face shrinking margins, limited staff availability, and outdated systems that slow down care delivery and billing cycles. Disconnected tools create
  • Odoo ERP dashboard showing inventory, manufacturing, MRP, maintenance, sales, purchase, and accounting modules for Indian manufacturers
    Post
    Odoo ERP for Indian Manufacturers: What It Does, What It Costs, and What to Expect in Year 1
    Odoo ERP for Indian Manufacturers: What It Does, What It Costs, and What to Expect in Year 1 May 26, 2026 Posted by: Venkat Raman Radhakrishnan Categories: Blog, Odoo ERP No Comments The Challenge Every Growing Business Faces As operations expand, spreadsheets and standalone tools fail to keep pace. Inventory data doesn’t match actual stock.
  • Dashboard showing top P2P process KPIs including PO cycle time, invoice exception rate, three-way match rate, and procurement automation metrics in Odoo ERP.
    Post
    Streamlining P2P Process Automation: Your Six Sigma Playbook for Procurement Pros
    Streamlining P2P Process Automation: Your Six Sigma Playbook for Procurement Pros May 25, 2026 Posted by: Venkat Raman Radhakrishnan Categories: Blog, Business Process Automation, Procurement Management No Comments Procurement teams are not struggling due to lack of effort, they are trapped inside a broken P2P process. Duplicate invoices pile up. Approval chains stall progress. Supplier

written by

Tony

How can we help you?

Get in touch with a solutions consultant that can share best practices and help solve specific challenges.

Contact us

Contact us to know more about our offerings and schedule a call.

Book a demo